What if you were to take a slower, more sustainable, more environmentally-friendly approach to tourism? Slow tourism is a way of enjoying a gentler pace when it comes to travelling. A choice that makes sense in the Loire Valley, which is renowned for its picture-postcard landscapes, architectural heritage, unspoilt nature and prestigious châteaux. Here, with family or friends, you can enjoy a gentle and generous way of life!   


Slow down, immerse yourself in local culture, meet fascinating people, try out gentle, environmentally-friendly activities. Above all, slow tourism is the promise of a holiday in tune with your desires and convictions. Plus, you’ll have more time to discover the treasures of the Loire Valley and make memories with your loved ones!  


The central Loire Valley has a huge network of cycle paths (over 5,000 kilometres), with no fewer than ten different routes, including the Loire à Vélo, Saint-Jacques à Vélo (via Chartres and Tours), the Indre à Vélo, the Véloscénie and the Scandibérique. These are just some of the routes you can take to gently immerse yourself in the heart of the UNESCO World Heritage cultural landscapes.      

D. Darrault – CRT Centre-Val de Loire
Balade à vélo

Along the way, you will come across the outstanding châteaux of Chambord, Cheverny and Blois, and even Chenonceau. Several options are available, from cycle paths to greenways and cycle lanes. And because everything has been planned with your comfort in mind, hotels, campsites, restaurants and bicycle services can all be found less than five kilometres from your route!   


2 canoes avec un couple dans chaque et qui se balade sur la Loire
C.Mouton – CRT Centre-Val de Loire

Experience the Loire from the water, just as the locals did in days gone by. Canoeing is environmentally friendly and silent; the ideal way to get to know the royal river and its tributaries. Discover the emblematic towns and majestic Loire châteaux from your canoe, stop off on sandy banks and wild deserted islands, while taking care to respect the peace of wildlife, especially during nesting periods. See how beavers live, how hemp is grown, or simply observe the birds! For half a day or a whole day, whether you’re on your own or with a guide, let yourself be lulled by nature! 

Choose your outing here, to enjoy paddling along in a canoe or even bivouacking under the stars!  


Hop aboard a boat to discover the natural landscapes of the royal river! Aboard a traditional boat such as a Toue or Fûtreau, you will have a front-row seat to capture the vibrant wildlife of this living, colour-changing river. In the company of a guide, boatman or fisherman, relive the fascinating era of river transport on the Loire! These local enthusiasts will tell you more about the history of the river and the Valley of the Kings than anyone else can. Fun and relaxation guaranteed! 

Find the outing that suits you best for sailing on the Loire! 

L’Oeil d’Eos
Femme sur le pont d'un bateau qui navigue sur la Loire


D. Darrault – CRT Centre-Val de Loire

From Sancerre to Tours and Chinon, discover the wines of the Loire Valley along the royal river. 

During your slow tourism stay, meet some of the region’s passionate winegrowers, the guardians of precious traditional expertise. The more curious among you will have plenty to discover, as the region is home to more than 25 appellations! Your experience doesn’t end with a visit to the cellars. Discover the châteaux, take a walk among the vines, spend the night at an estate – there’s so much to see at the vineyards of the Loire Valley!   


Cyclistes qui pique-nique en bord de Loire
D.Darrault-CRT Centre Val de Loire

Take your time, go local, respect nature, soak up traditional know-how. The Loire Valley is the ideal destination for slow tourism! 

In the Valley of the Kings, adventure is always just around the corner. If you live near the region, come and enjoy a unique experience for a day or a weekend! Micro-tourism is another slow approach to travel, inviting you to immerse yourself in a destination close to home. Whether you’re cycling, horse-riding or canoeing and bivouacking on the Loire, this is the perfect getaway for you! 

And if you’re into food, keep your eyes peeled for the “© du Centre” sign. Since 2014, this emblem has been highlighting the region’s culinary and agricultural heritage, while guaranteeing authentic, high-quality products. You’d be wrong not to! 

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